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New Balance Fresh Foam Everything You Need to Know
“They went into my closets looking for skeletons, but thank God, all they found were shoes, beautiful shoes.” – Imelda Marcosintro It is hard to imagine we use to walk, run, and compete in footwear with no midsole cushioning; and until this addition to modern athletic shoe we relied completely on the properties of a thin leather sole and our own joints to absorb impacts and support the feet. Luckily, decades of research and countless iterations have eventually lead to the development of technically advance midsoles like you will find in the Fresh Foam from New Balance. What is New Balance Fresh Foam Technology...
New Balance 990 Canadas Coolest Dad Shoe
You may have noticed everyone wearing this particular grey sneaker. The New Balance 990 has become a phenomenon across Canada, and one of the best sellers in all our Calgary locations. But why has this walking shoe traditionally worn by dads become such a hot item? Well the answer is quite multi faceted, but we hope to explain exactly what the hype is about and why you should jump on the bandwagon. We will discuss: Who are New Balance The History of the New Balance 990 Why 990s so Popular? New Balance 990 made in America Buying New Balance 990s...
New Balance Heel Drop and What it Means for You
"The human foot is a masterpiece of engineering and a work of art." -Leonardo da Vinci Heel drop or heel-to-toe drop is calculated by taking difference between the heel height and forefoot height. The heel drop of New Balance footwear will traditionally fall between 0mm to 12mm depending on the model. This article will help you better understand heel drop and discover your own personal preference. Understanding Heel Drop You can think of heel drop as the difference in cushioning between the heel and the toe. A traditional running shoe will usually sport a heel drop of approximately 10mm....
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